New appearance and website for Tenthpin

From the newly developed brand strategy to the implementation of an SEO website

CUSTOMER
Tenthpin

Focus Life Sciences

Tenthpin is a leading global Swiss company providing technology and business consulting services in the life sciences industry. By combining industry, process and IT expertise, Tenthpin creates transformative change for its clients. In order to make their broad and at the same time highly specialised service portfolio visible, Tenthpin wanted a renewal of their overall appearance.

Marketing initiatives and measures

BMQ Partners accompanied Tenthpin in the development and implementation of the new corporate design – from the brand strategy to the implementation of the SEO website. In the process, we were able to demonstrate our skills as project managers (coordination of all internal and external parties involved), sparring partners (joint strategy development) and as consultants and coaches (implementation of the strategy) in the best possible way.

Website:

  • Development of the structure and navigation
  • Content creation: SEO texts and graphics
  • Content publishing
  • Go-live
  • Analytics: Setting up appropriate analytics tools for the selected channels to enable data-driven optimisation and decision making

Corporate Documents:

  • Adaptation of all templates, business cards and PowerPoint slides to the new corporate identity
  • Development of central elements for general communication such as boilerplate or profile texts